Risk management is a key performance
element for financial institutions. The recent examples show that risk
management through standards and processes is not enough.
In the post financial crisis
period, banks are trying to maximize their risk-adjusted profit under the
constraints of equity and costs. Therefore, a bank profitability lies, by nature, in
the balance between the risk appetence, source of profit, and risk aversion
(that we could call the non-risk appetence), source of security.
Les acteurs qui
cherchent la profitabilité ajustent en permanence leur business
mix pour trouver des zones de profit, donc de risque. Le contrôle des
risques ajuste en permanence sa perception et sa capacité de mesure pour
s’adapter aux évolutions des activités de la banque. D’une certaine
manière, plus il est efficace et encadre la prise de
risque, plus il pousse les acteurs à évoluer rapidement vers de nouvelles
zones d'activité risquées.
Actors looking for profitability adjust permanently
their business mix in order to find profit zones, thus risk zones. Risk control
adjusts permanently its perception and its measuring capacity to adapt to the evolution of the
activities of the bank. In a certain way, the more it is efficient and manages the risk-taking, the more it pushes the actors to quickly evolve to new risky activity zones.
That raises the question of a different approach by
talking about culture.
Therefore, the FSB (Financial Stability
Board) recommends the banks to define and put in place a risk culture in a company.
The P-Val approach
consists in defining a Risk World: the objective is to define how individuals, whatever
their service could be (Risks department, Back Office, Middle Office, Front
Office, etc.) think, decide and act when dealing with risks
problematics.
After the breakthrough of daring to talk
about culture for such a topic, from now on, it is necessary to clearly define
the bases of a relevant risk culture.
The World approach brings a strong methodological frame, validated on hundreds of contexts, around four items:
·
Greatness: the answer lies in the capacity of an organization to
implement the decided strategy with a defined risk appetence. It
is the integration of the risk constraint into the company strategy and the
very definition of performance. Regardless
of my service, the risk is not next to quest for performance: it is in the
heart of the strategy formulation.
·
Recognition: in terms of financial recognition, the banking system
introduces a well-known bias as single individuals taking the risk for the
institution are only carrying a small personal risk. The game between profit
and loss is asymmetrical. That is why the recognition loop must be
strongly embodied by the management. The management plays a role of an identification model around a collective project
that must be promoted and
supported.
·
Collective interactions: the exemplarity without any ambiguity of the top
management is the key element of the reducibility of risk culture. Simultaneously,
the middle management must be recognized in its ability to act in a responsible
way. The more the delegation escalades back, the less front line actors learn
to use their judgment. The middle management must be held responsible more
strongly, with appropriate escalation processes.
·
Decision making: decision-making processes must be organized on a
360° spirit to prevent a group of single individuals to « vampirize »
the subject to their own advantage at the expense of the institution as a whole. Simultaneously, the appreciation should not use
indicators taken one by one but reason globally, based a converging indication beam.
Define the desired World of Risk culture
helps, at the minimum, to create the
basis for a consensus within the company and helps
decision-makers to stay on course in the storm and bring a viable economical
answer to strategic risk management.
Laurent Dugas
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